Peter Sandeen

Get Unfair Advantages for Your Business

A Strong Value Proposition makes you the best choice for prospects.
High Conversion Rates multiply the results you get from marketing.

See what some experts say (put mouse on their picture)

Danny Iny

When Peter talks conversion optimization, I listen.<br><strong>His knowledge and understanding of the topic is superb.</strong><br>Without hesitation I would recommend Peter to anyone looking to improve their website's conversion.

Michael Zipursky

If I get an email from Peter, it gets opened straight away. And I know I'm going to get three things. <strong>Uncommon common sense, stuff that's <span style='text-decoration:underline;'>proven</span> to work.</strong> And no BS. No fads, no whizz bang make money quick. <strong>Just stuff I can trust and use immediately.</strong>

Ian Brodie

I'm consistently impressed by Peter's work. He delivers valuable education about marketing clearly, specifically, and using language anyone can understand.</br><strong>Most of these topics are not well covered by other courses, blogs, newspapers, or in school.</strong>

Tom Treanor

Peter is a master at conversion. His 5-step framework drills right to the core and focuses your thinking on each of the important steps in the conversion process.</br><strong>He is one of a small handful of people in the world that I listen to on the topic of conversion.</strong>

Steve Gordon

Peter has a direct approach to marketing, cutting through fads and hype and focusing on sound foundations that will rock your business.

Jackie Purnell

Peter is quickly becoming a go-to guru on getting the most from your online traffic.

Eric Wagner

Focus on the things that make a true difference

Your value proposition is the reason people listen to you, join your email list, and buy what you're selling. But if your competitors have a stronger value proposition or use it better, people go to them.

Your conversion rates define the results your marketing (and business) can create. When they're high, you can reach great results. But when they're low, even the best marketing fails.

Your marketing strategy should be based on your strengths. It has to move people towards buying from you without pushing or misleading them. And it's only as good as the weakest point in it.

These are the topics I write about and help my clients with.

You'll get free resources and advice on each of these topics when you join The Insider's List.

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Join The Insider's List and you'll get...

1. In-depth videos

Videos that ramble on or don't provide specific advice are a waste of your time. I hate them as much as you do.

My videos are as straightforward and specific as I am.

2. Live training events

The live trainings I do and host are in-depth and deliver real value. At least 90% of the time is solid content. No "pitch fests."

They're not open to everyone; only those on The Insider's List get in.

3. Actionable articles

You won't get the typical 5 Tips to Using Twitter kind of posts you often find on blogs.

Instead, you'll get actionable articles that make a true difference in your business and success.

4. Expert resources

I often create free resources (ebooks, worksheets, etc.) about marketing, value propositions, and conversion optimization.

Tell me what you want next, and I might do it.

5. Personal answers

Have a marketing or business question? Let me help.

I reply to every email within 24 hours. If the answer will benefit others, I write an in-depth email to everyone on The Insider's List.

6. Straight advice

I don't beat around the bush. Instead, I say things clearly and without complicating them.

But I'm not mean. There are no "stupid" questions or looking down on anyone.